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The Truth About Digg’s DiggBar- It Only Helps THEM.

This week Digg released their “Diggbar” which also seconds as a URL shortening service. What this means for the end user… or more importantly the content generating users whose content is submitted to digg by other people is that- now Digg is stealing your traffic!

Mashable was quick to give Digg the ole’ reach-around, making it sound so soft and cuddly! But the truth is that Digg is milking traffic from other sites, without their permission at all. How much traffic are they stealing? Enough to boost their 20million unique visitors by about 20%. On top of all that (as if that isn’t enough) they also inject ads into the diggbar frame, so they are stealing views AND revenue from the sites that are shared via their shortened URL.

I could go on for ages about how much that sucks for the sites losing traffic and ad revenue to digg, or about how crappy shortened URLs are for the web, or about how the diggbar is killing SEO for sites framed by it, but luckily someone has already done that for me.

Want the truth? Here is it:

The Truth about Digg’s DiggBar

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